All sample work

Sample work — illustrative example, not a real client.

Property manager / SAMPLE WEEK

Example: Ottercrest Property Management

Fewer surprises for owners, fewer disputes at move-out.

The source recording

Our property manager talks through why move-out disputes are rising, what good move-in documentation looks like, how dated photos and a signed checklist protect both owner and resident, and what owners can do before the next turnover.

If you can't show the before, it's hard to charge for the after.

ILLUSTRATIVE QUOTE CARD / Ottercrest Property Management

01 / NEWSLETTER

The move-in photos that save you money at move-out

Subject: The move-in photos that save you money at move-out

Most deposit disputes don't start at move-out. They start on move-in day, when the condition of the home gets recorded quickly, or not at all. In this week's episode we talked about why documentation matters more than ever, and what we do on every turnover.

Photos with dates, room by room. We walk every room on move-in day and take dated photos of walls, floors, appliances and fixtures, including the small things like blinds and outlet covers.

A checklist the resident signs. The photos show what the home looked like; the signed checklist shows the resident saw the same thing. Together they make move-out conversations shorter and calmer.

The same walk at move-out. We repeat the walk in the same order, so before and after photos line up side by side.

Repairs logged as they happen. Maintenance requests and completed work go into the file during the lease, not from memory at the end.

Try this week: if you self-manage a unit, open the folder for your current resident. If there are no dated move-in photos, make a note to start them at your next turnover.

This newsletter is general information, not legal or tax advice. Deposit rules vary by state and city, so check local requirements or ask us about your property.

02 / BLOG EXCERPT

Why move-in documentation matters more than ever

Owners often think of the security deposit as the protection against damage. In practice, the deposit is only as useful as the record behind it. Without a clear picture of the home's condition on day one, it can be hard to show that a scuffed floor or a damaged door is new.

Good documentation is simple, but it has to be consistent: dated photos of every room, a checklist the resident reviews and signs, and a log of repairs made during the lease. The same walk-through, in the same order, at move-out lets anyone compare before and after.

It also helps residents. A clear record means fair, quick answers when a lease ends, and fewer conversations that turn into formal disputes. The rules on deposits, deadlines and itemized statements vary by state and city, so the specific steps belong in a conversation with your manager or a local professional.

03 / SOCIAL POSTS

Four ways to keep the conversation going.

POST 01

Most deposit disputes are decided on move-in day. Dated photos of every room are the cheapest protection an owner has.

POST 02

Photos show the condition. A checklist the resident signs shows they saw the same thing. You want both.

POST 03

Walk the home at move-out in the same order as move-in. Before and after photos should line up side by side.

POST 04

Log repairs when they happen, not from memory at the end of a lease. Your future self will thank you.

Illustrative sample for a fictional property management company. General information only, not legal or tax advice. No outcomes are promised.

Want one like this from your own business? Call or text (307) 445-5700, or send an episode.